Fundação Instituto de Administração via Coursera Learning path or series

Marketing e o Consumidor no Ambiente Digital

Overview

Este Programa de Cursos Integrados tem como objetivo desenvolver suas habilidades para planejar e colocar em prática uma estratégia de marketing digital considerando todos os aspectos relacionados com o comportamento do consumidor e sua jornada.

Ao final, você será capaz de planejar, implementar, medir e otimizar a sua estratégia de marketing digital.

Courses in this learning path or series 4

Marketing e a Jornada do Cliente
Comportamento e Marketing Digital
Comunicação Digital e Consumidores
Estratégia Digital e o Comportamento de Busca do Consumidor

Advantages and disadvantages

Advantages

Structured courses with graded quizzes, assignments and deadlines you can reset.
A shareable certificate from the university or company when you pay.
Financial aid is often approved for students in India (apply 15 days before you need it).
Self-paced: start any time.
A clear syllabus (4 parts) you can see before you start.

Disadvantages

Paid after a 7-day free trial (Coursera Plus or per course).
Some courses can be audited for free, but graded work and certificates need payment.

Some points apply to every course of this kind; see how we rank.

This course is paid. Here is how to take it for free

Free trials: You can start a 7-day free trial for many individual courses, Specializations, or a Coursera Plus subscription to test full course features. Cancel before the seventh day if you do not want to be charged.
Financial aid: If you cannot afford the fee for a certificate, you can apply for financial aid through the link on the course home page by filling out an application about your background and goals.

Fundação Instituto de Administração is in Tier 4: commercial training companies and platform-made courses of our institution ranking (58/100).

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