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Small Business: The Business Plan

3.6315 ratings at Alison

Overview

This free online course will introduce you to business and management plan development, as well as other relevant aspects of business management for start-ups. It begins with a module on the concept of business plans; the recommended things to do when writing, organizing and formatting one, as well as what not to do. You will learn how to present it to an audience as one of the first steps of materializing a business plan is the process of attracting investors. This course will break down some types of investors, such as ‘angel investors’ and venture capitalists.

The course goes on to discuss contingency and due diligence in developing a proper business plan. Because nothing is given in the business world, it is only proper that a margin of error is provided when planning your business. This allowance in business planning is explained in the lesson on contingency planning. Next, you will learn about due diligence for professional investors and the legal aspects to consider. Study business operations and the types of legal business entities that exist. You will be taught the importance of the executive summary and the mission statement sections of your business plan, and how to write them as persuasively as possible. The last section takes you through lessons on management model types. You will learn about set-up costs for new start-ups and how to manage the financial requirements when starting a business venture. Lastly, you will be introduced to the concept of franchising, and its many aspects, as well as how to invest wisely in a franchise.

Like many endeavours in life, a business idea is nothing but wishful thinking if it has no plan to back it. The business plan is the framework upon which a business is built. It serves the purpose of guiding the entrepreneur in their decision making and also in selling the business idea to potential investors, partners or other stakeholders. As an entrepreneur looking to enter the business space, you must understand how to articulate your business plan succinctly, clearly and carefully, and this free online course will help you do just that.

Advantages and disadvantages

Advantages

  • Free to study, and short.
  • Completely free.
  • Self-paced: start any time.

Disadvantages

  • Certificates and diplomas are paid, and not widely recognised by employers.
  • Quality varies a lot between publishers; check the ratings.
  • The site shows many ads on the free plan.
  • Learners rate it 3.6 out of 5, lower than most.
  • Learning is free, but the certificate costs money.

Some points apply to every course of this kind; see how we rank.

Free to study

  • Free: Every module is free with an Alison account (with ads).
  • Certificate: Optional and paid: a digital or printed certificate or diploma.

Alison is in Tier 4: commercial training companies and platform-made courses of our institution ranking (50/100). Free to study, paid certificates, quality varies.

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