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University of Virginia via Coursera

Agile Meets Design Thinking

4.73,582 ratings at Coursera

Overview

Despite everyone's good intentions, hard work and solid ideas, too many teams end up creating products that no one wants, no one can use, and no one buys. But it doesn't have to be this way. Agile and design thinking offer a different--and effective--approach to product development, one that results in valuable solutions to meaningful problems. In this course, you’ll learn how to determine what's valuable to a user early in the process--to frontload value--by focusing your team on testable narratives about the user and creating a strong shared perspective.

This course is supported by the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org.

Syllabus 4

  1. Problems Agile Solves 2.5 hours

    The agile practices that deliver excellent product are well understood, but they take focus, energy, and confidence to apply. This week, we’ll identify what’s hard about creating excellent products and how agile can help. We'll begin with a discussion of the Agile Manifesto- what motivated it and h…

  2. Focusing Your Agile with Personas, Jobs-to-be-Done, and Alternatives 1.5 hours

    The best way to avoid building something nobody wants is to start with somebody in mind. In the design world, we talk about that "somebody" through a ‘persona’. Personas and problem scenarios (aka 'jobs-to-be-done') focus development on driving toward a valuable outcome for your user vs. just gener…

  3. Getting to Great Agile User Stories 1.5 hours

    Now we’re going to transition from drafting personas and hypothesizing user needs to testing those assumptions and translating what you’ve learned into agile user stories. We’ll step through how you create an interview guide to ask your users the right questions and then we’ll dive into agile user…

  4. Focusing on Customer Value with User Stories 4 hours

    The agile user story is your day-to-day focal point for making sure you’re building something valuable for your user. It’s how you discuss that within your team and how you anchor your subsequent testing. In this module, you’ll learn how to facilitate the creation and use of stories within your tea…

Skills you'll practise

User ExperienceSoftware EngineeringAgile Software DevelopmentPersona (User Experience)User StoryLeadership and ManagementDesign Thinking

Advantages and disadvantages

Advantages

  • Structured courses with graded quizzes, assignments and deadlines you can reset.
  • A shareable certificate from the university or company when you pay.
  • Financial aid is often approved for students in India (apply 15 days before you need it).
  • From University of Virginia, a well-regarded name.
  • Rated 4.7 out of 5 by 3,582 learners.
  • Self-paced: start any time.
  • A clear syllabus (4 parts) you can see before you start.

Disadvantages

  • Paid after a 7-day free trial (Coursera Plus or per course).
  • Some courses can be audited for free, but graded work and certificates need payment.

Some points apply to every course of this kind; see how we rank.

This course is paid. Here is how to take it for free

  • Free trials: You can start a 7-day free trial for many individual courses, Specializations, or a Coursera Plus subscription to test full course features. Cancel before the seventh day if you do not want to be charged.
  • Financial aid: If you cannot afford the fee for a certificate, you can apply for financial aid through the link on the course home page by filling out an application about your background and goals.

Taught by

  • Alex CowanFaculty & Batten Fellow, Darden School of Business

University of Virginia is in Tier 2: excellent universities and the companies that build the technology of our institution ranking (86/100).

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