Indian Institute of Management Bangalore · edX
Strategic Management
4.559 ratingsLearn how a manager or CEO develops a business strategy, including analyzing the market and creating competitive advantage.
Overview
Learn the most effective ways to sell products, the best ways to get ahead of competitors, and how to dominate your product niche.
If you have a trickle of sales, this course will help you turn that into a rover or an ocean of sales.
You will learn:
SEO strategies to boost sales
How to sell on Amazon
How to boost your product's landing page conversion
How to run highly engaging and inexpensive ads for Ecommerce
How to run retargeting ads
EVERY SECTION IN THIS ECOMMERCE COURSE WILL HELP YOU BOOST SALES
Whether it is a section on being savvy about getting the best reviews possible on Amazon, retargeting ads, voice or traditional SEO, or anything else, every section of this course is geared towards helping you sell more of your products.
ARE YOU TRYING TO SELL ON FACEBOOK AND INSTAGRAM WITH ALMOST NO RESULTS?
Most first-time marketers start on Instagram and Facebook. While you can sell a few products there, this course will show you optimal Ecommerce strategies and how to sell more effectively so you can generate 10x or 100x your current sales.
For most small businesses, the sales don't come from social media unless you are already a social media star. But most of us aren't social media stars. For most small businesses, most of their Ecommerce sales come from potential clients searching for them on Google, which is SEO.
TREMENDOUS POTENTIAL IF...YOU SELL IN THE RIGHT PLACES USING THE RIGHT STRATEGIES
If you become the #1 seller of a product in almost any niche, you can make a 5-figure or sometimes a 6-figure MONTHLY revenue. You just have to learn to sell, which is exactly what this course does.
Don't waste more time struggling to sell products. Turn yourself into a real pro at selling your own product. You owe it to yourself and your business, and everyone who depends on you.
Sign up today, and get started!
INSTRUCTOR BACKGROUND IN ECOMMERCE
I've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 1,000,000+ students, impacted millions of entrepreneurs worldwide creating 6 and 7-figure businesses in the process, and I would love to help you.
I am an Ecommerce expert selling products online, and generating a multiple six-figure income. Some of my Ecommerce coaching clients have created million dollar businesses. In this course, I give you all my Ecommerce strategies that I've accumulated over my 15 years in online business.
RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.
HOW TO THINK ABOUT ECOMMERCE
The simple way to think about Ecommerce is simply as selling products online. But the very next step is deciding how and where to sell your products. There are so many options: your own WordPress store, your own Shopify store, selling on Amazon, Etsy, eBay, or a number of other marketplaces.
It's also confusing what methods should be used. Some people say you should sell Ecommerce products by running ads. Even that can be confusing. Which ads? Google Ads, YouTube ads, Instagram ads, or Facebook ads? Even in Google ads, there are many different types of ads. There are the basic text-based Google ads and there are ads specific for Ecommerce. It can all be overwhelming.
In this course, I'll outline a good-practice Ecommerce strategy for you to follow, and explain pros and cons to you at every step so you can empower yourself to always make the right decisions for your unique Ecommerce business.
Invest in your future. Enroll now.
Syllabus 3
- Warm welcome to this Ecommerce course, and introduction 10 minutes
- Google SEO and long-tail keywords 30 minutes
- Webmaster tools to check search performance and crawling & indexing status 55 minutes
Advantages and disadvantages
Advantages
- Structured courses with graded quizzes, assignments and deadlines you can reset.
- A shareable certificate from the university or company when you pay.
- Financial aid is often approved for students in India (apply 15 days before you need it).
- Covers niche tools that universities don't teach.
- Self-paced: start any time.
- A clear syllabus (3 parts) you can see before you start.
Disadvantages
- Paid after a 7-day free trial (Coursera Plus or per course).
- Some courses can be audited for free, but graded work and certificates need payment.
- Many courses are produced quickly from slides and screen recordings; read the reviews first.
Some points apply to every course of this kind; see how we rank.
This course is paid. Here is how to take it for free
- Free trials: You can start a 7-day free trial for many individual courses, Specializations, or a Coursera Plus subscription to test full course features. Cancel before the seventh day if you do not want to be charged.
- Financial aid: If you cannot afford the fee for a certificate, you can apply for financial aid through the link on the course home page by filling out an application about your background and goals.
Taught by
- Alex Genadinik
Alex Genadinik is in Tier 5: mass-produced or unclear of our institution ranking (40/100).
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