Marketing · Consumer Behaviour
Study why students pick one food delivery app over another
Survey 50 classmates and find what really drives their choice of food delivery app.
- Easy
- 2–7 days
- Free
606 projects · 13 streams · every class
Marketing projects 6
Brand, pricing, consumer and digital marketing projects based on surveys and real campaigns.
6 Marketing projects
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Marketing + Graphic and UI/UX Design
Analyse the brand identity of two competing companies
Compare two rival brands on logo, tone, pricing, audience and advertising, and judge which is clearer.
- Easy
- 2–7 days
- Free
Marketing · Market Research
Do market research for a new product idea
Test a product concept with 60 people and decide whether it is worth launching.
- Intermediate
- 1–2 weeks
- Free
Marketing · Consumer Behaviour
Evaluate the customer service of three brands
Contact three companies with the same query and score their response time and helpfulness.
- Easy
- 1–2 weeks
- Free
Marketing · Brand Analysis
Review the marketing of a product launch that failed
Research one well-documented product failure and separate the product, price, place and promotion causes.
- Intermediate
- 2–7 days
- Free
Marketing · Consumer Behaviour
Study the effect of packaging on buying decisions
Offer the same product in plain and attractive packaging and compare what people choose and expect.
- Easy
- 2–7 days
- Under 250
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