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Alison

Digital Advertising and Marketing 201

3.5112 ratings

Digital Advertising and Marketing 201 is a free online course that has been specially prepared to take you through widely accepted and proven concepts in the digital marketing and advertising world. The world is surrounded by digital media and there are many different channels that businesses use t…

  • Alison
  • 5 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Advanced

Alison

Basics of Programmatic Advertising Strategies

3.234 ratings

In the US, 85% of digital display advertising spending was transacted through programmatic technology in 2020. This free online course will teach you how to place digital ads that offers a smarter, faster alternative to manual digital advertising. Both publishers and advertisers may find themselves…

  • Alison
  • 4 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Advanced

Alison

Digital Advertising and Marketing 101

3.7282 ratings

Digital advertising and marketing is an essential part of any business. In this free online course, you will be introduced to the basics of digital advertising and marketing. Major companies around the world use advertising to sell their products to users. This course explains in detail the strateg…

  • Alison
  • 4 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Beginner

Alison

Understanding Google Ads

3.592 ratings

Google Ads is one of the most successful and popular online advertising platforms. In this free online course, you will be introduced to the platform, learn how to set up your own Google Ads account, become familiar with common key terms and concepts, and study how to handle common troubleshooting…

  • Alison
  • 5 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Beginner

Alison

The Ultimate SEO Blueprint

3.3318 ratings

How would you like to get an abundance of organic traffic directly to your website? In this SEO course, you will learn exactly how to optimize your website so you can show up on Google’s top page. With search engine optimization, you don’t need to spend vast amounts of money on advertising. Instead…

  • Alison
  • 4 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Intermediate

Alison

Instagram Marketing: Grow Followers Organically

3.6103 ratings

In today’s digital world, much of the world population has a smartphone that is connected to the Internet and many people use social media. If you are opening a new business or your old business isn’t very profitable, advertising your product on social media is one of the most effective marketing s…

  • Alison
  • 3 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Beginner

Coursera

Create a Professional Automated Landing Page using Mailchimp

4.669 ratings

In this 1-hour long project-based course, you will learn how to design a professional landing page with a lead magnet to collect email addresses from scratch. We will then use the Email Automation feature from Mailchimp to send an automated email with an option to download the Free lead magnet and…

  • Coursera
  • 1 hour
  • Self-paced
  • Paid certificate

Coursera

Customer Support digital transformation with HubSpot

4.914 ratings

In this 1-hour long project-based course, you will learn how to identify the concept of business digital transformation, as well as the different types of business digitization, how to determine the role of customer support in your company and identify the customer support processes, how define Cus…

  • Coursera
  • 2 hours
  • Self-paced
  • Paid certificate

Alison

Display Advertising for Business Growth

3.480 ratings

Advertising has long been the surest way to inform people about your products and services. However, the advent of mobile technology and the internet has widened the scope of advertising, marketing and branding. This course differentiates digital display advertisements from every other kind of ad a…

  • Alison
  • 3 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Beginner

Alison

Mastering Advertising in the Digital Age

3.7289 ratings

Online advertising has become an indispensable tool that lets businesses of all sizes reach their target audience and drive sales. However, with so much competition in the online space, it can be challenging to create ads that stand out from the crowd. This digital advertising course explores the i…

  • Alison
  • 3 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Advanced

Alison

Media Planning and Strategy for Advertising

3.5109 ratings

Marketers use professional planners and the media-planning process to decide where, when, how and why to run adverts. Media planners use their skills to select cost-effective ads and efficient media content to maximise return on investment (ROI). They help marketing teams to identify market trends…

  • Alison
  • 3 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Beginner

Universidad del Rosario

Narración profesional y locución comercial

La voz no es solo un recurso natural, sino un instrumento que, potencia el mensaje y fortalece la presencia de quien la utiliza. Aprende técnicas de voz, lectura expresiva y producción sonora para crear pódcast, cuñas y mensajes con impacto en medios digitales y comerciales. ¡Tu voz, tu herramienta…

  • edX
  • Self-paced
  • Free to audit
  • Paid certificate
  • Intermediate

IE Business School

Marketing Mix Implementation

Take your product through the Marketing Mix

Learning path or series
  • Coursera
  • Self-paced
  • Paid certificate

Alison

Facebook Marketing and Advertising

3.470 ratings

In this course, you will explore the fundamentals of Facebook marketing, focusing on how to use Facebook’s tools to effectively grow your business. You’ll learn how to set up and optimize a Facebook Business Page, create compelling ad campaigns, and select the best ad formats to achieve your goals.…

  • Alison
  • 4 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Beginner

Alison

Digital Marketing and Advertising Strategy Guide

3.556 ratings

Have you ever wondered how brands dominate the digital space? This course uncovers the strategies behind their success. You will explore the foundations of online advertising, understand the ecosystem, and learn how to create campaigns that stand out. The focus is on practical knowledge you can app…

  • Alison
  • 3 hours
  • Self-paced
  • Free course
  • Paid certificate
  • Intermediate

University of Colorado Boulder

Designing Breakthrough Timed Commercials

Designing Breakthrough Advertisements: Time Advertisements will teach you the skills to make breakthrough timed commercials; the advertisements that tells stories through time. Reels, TV commercials, radio spots, online videos, branded entertainment and more. In this course you will learn the histo…

  • Coursera
  • About 4 weeks, 9-12 hours a week
  • Self-paced
  • Paid certificate

University of Colorado Boulder

Designing Breakthrough Static Advertisements

Designing Breakthrough Advertisements: Static Advertisements will teach you the skills to make breakthrough static advertisements; the advertisements that don't move. Signs, posters, billboards, flyers and everything between. In this course you will learn the history of different static advertiseme…

  • Coursera
  • About 4 weeks, 9-12 hours a week
  • Self-paced
  • Paid certificate

University of Maryland, College Park

Online Advertising & Social Media

Building an online brand and outreach strategy are paramount to any online advertising and social media strategy. The vast amount of data, customer insights, platforms and networks are re-imagined each day, demanding the marketer to be a savvy predictor. This course will prepare you for a comprehen…

  • Coursera
  • 1 week of study, 2-3 hours
  • Self-paced
  • Paid certificate

LEORON Institute

إدارة الفئات المتقدمة وتنفيذ منهجية 5 للإدخار والقيمة و تعظيم الربح / Advanced Category Management and Implementation of the 5I methodology for Savings, Value and Profit Maximization

تهدف هذه الدورة متقدمة في إدارة فئات الشراء تهدف إلى تطوير الموظفين ذوي الخبرة في المشتريات، وكذلك بعض أصحاب المصلحة الرئيسيين. تغطي الدورة جوانب عملية إدارة فئة 5I®. تمكّنك هذه الدورة التدريبية بشكل كامل لتحقيق مزايا تجارية مهمة تتعلق بتخفيض السعر والتكلفة ، وتقليل مخاطر الموردين، وإطلاق العنان لل…

  • edX
  • 5 weeks, 2 - 3 hours per week
  • Self-paced
  • Free to audit
  • Paid certificate
  • Intermediate

Coursera

Prompt Engineering Generative AI for Marketing & Advertising

4.5108 ratings

In this exciting project, you're about to embark on a journey into the world of AI-powered marketing. We'll start by teaching you how to create catchy texts and eye-catching images using advanced AI tools. As we delve deeper, you'll discover powerful techniques like sentiment analysis, which helps…

  • Coursera
  • 2 hours
  • Self-paced
  • Paid certificate

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