Free online
Learn Advertisement online: university courses, full YouTube courses, and courses with free certificates, from the IITs, MIT, Harvard, Google, Microsoft and more.
Alison
This course will introduce you to the world of advertising and the process undertaken by ad agencies when vying for a client's business. You will learn about the SS+K organization and how they assisted MSNBC in revamping their image. You will also study the pitch process, how to identify objectives…
University of Illinois Urbana-Champaign
The evolution of digital technology has vastly impacted the way we communicate, live and work. Whether you’re a content creator, a content manager or a brand account manager, digital content management plays a crucial role in an advertising campaign’s success. Learn what it takes to successfully in…
Alison
This introductory Facebook marketing certification highlights the many advantages of advertising with Facebook and its beginner-friendly structure contains as much information as possible to ensure that you have an in-depth understanding of how Facebook Ads work. Facebook is a popular social media…
Alison
The Internet offers immense advertising scope to marketers by enabling seamless global reach. Search advertising services provided by Google Ads and Microsoft Advertising are cost-effective vehicles for driving marketing campaigns. This course will begin with the basics of optimisation and search e…
Universitat Politècnica de València
Adéntrate en el fascinante mundo del neuromarketing y aprende a interpretar lo que realmente mueve al consumidor.
Coursera
By the end of this project-based course, you will understand the basics of applying Digital Marketing on Facebook. The course will walk you through setting up digital marketing for a fictitious company, the Belltown Bakery in downtown Seattle. The course begins with setting up a fictitious business…
Coursera
In this project, the learner will build a client profile, master Facebook groups netiquette, and utilize them as a Marketing tool. We will learn how to generate clients using a free organic method without paid advertising. By the end of this project we will construct a step by step daily Facebook g…
Coursera
In this 2-hour long project-based course, you will learn how to create a google ads search campaign with the strategic foundations of campaign creation, design ad group structure and keyword with relevant targeting options, design compelling ads. Note: This course works best for learners who are ba…
Emory University
Marketing is the lovely art and science of making it easy to buy. This has become a lot harder with global competition, glut of advertising, higher customer expectations, and overall rising quality of private label. There are a dozen frameworks (4P, STP, purchase funnel, content marketing, NPS) tha…
Campus BBVA
En el mundo empresarial, los managers suelen ser el principal objetivo de un ciberataque, ya que tienen acceso a información confidencial, a cuentas o a transacciones económicas. Además, sus relaciones con múltiples contactos de interés como clientes, proveedores o personas de la misma organización…
Coursera
In this 1-hour long project-based course, you will learn how to create a small business blog using the Blogger.com platform, how to customize their page, how to interact with customers and promote their business, and how to use the Stats tab to analyze their reach. This course will benefit small bu…
Alison
Running your first Facebook Ads campaign can seem daunting. There are so many different aspects to setting up the campaign, not to mention the pitfalls that can lead to your ads being disapproved, or even ending up with a banned account. This free online course Facebook Ads for Beginners shows you…
Alison
Facebook's features are designed for businesses that want to build genuine relationships with their customers. This course will teach you how to advertise your business on Facebook using your personal profile, business pages and advertising (Facebook's paid marketing segment). It begins by introduc…
Alison
Advertisement writing is a skilful and persuasive form of communication that aims to promote products and services. It is a powerful tool that can be used to reach a large number of people and influence their opinions and behaviour. This marketing course explains how to understand your target audie…
University of Colorado Boulder
Plan and Measure Digital Advertising Campaigns
University of Maryland, College Park
Be Future Ready: Foundations of Digital Marketing
Alison
The course will first introduce you to the laws related to the employment cycle and the steps involved in formulating effective recruitment strategies. You will learn how to develop a strategic job analysis, job description, and job specifications, along with the factors involved in advertising a j…
Alison
Learn the right way to do online marketing and advertising from our pros. This over-the-shoulder training will make this complicated topic simple and easy for you to do. The first part of the training is dedicated to funnel building and lead generation, which is the heart of most online businesses.…
Coursera
By the end of this project, you will know how to use Easil to digitally promote and advertise your business on Social Media. You will have learned how to create a Facebook Ad and a Facebook Cover with help of Easil. We will both use templates, and create designs from scratch. Consumers are constant…
Alison
Pricing and Marketing Mix Models in Marketing Analytics is a free online course that offers a comprehensive guide to understanding various marketing mix models, pricing, as well as different advertising models in marketing analytics. It will teach you how to solve pricing problems with different st…
